Digital Product Manager

Job#: 2029095

Job Description:

eCommerce Digital Product Manager
 

• Location: REMOTE
• Duration: 18+ months

Summary:

This role involves building and maintaining digital landing pages for the companys product lines, ensuring content is fresh and up-to-date. Responsibilities include monitoring user interactions and enhancing pages, with a focus on SEO to grow reach. Experience in digital marketing and Adobe Analytics or similar platforms and experience in road map creation are highly beneficial. Strong communication skills are essential for stakeholder interaction.

Position Overview:

• This role will be responsible for creating, maintaining, and optimizing digital product landing pages for insurance products displayed on its eCommerce platform.
• Manages relationship and expectations with insurance product line leadership (i.e., Auto Insurance, Homeowners Insurance, Renters Insurance, Motorcycle Insurance, Small Business Insurance, etc.).
• Develops, prioritizes, advocates, socializes, and delivers a 12-month digital product landing page roadmap for enhancing existing digital product landing pages and creating new digital product landing pages.
• Researches and analyzes insurance competitor’s and other best in class digital product landing pages and creates associated recommendations that influence the digital product landing page roadmap.
• Monitors digital product landing page performance, identifies areas to improve and creates associated recommendations that influence the digital product landing page roadmap.
• Partners with cross-functional teams (e.g., insurance product line leadership, SEO, Content, Design, Compliance, Legal, etc.) to create and optimize digital product landing pages.

Qualifications:

• 5+ years’ creating, managing, and optimizing digital product landing pages on eCommerce platforms.
• 5+ years’ interacting with key stakeholders, understanding their opportunities and requirements, and creating associated recommendations to address their opportunities and requirements that influence the digital product landing page roadmap.
• 5+ years” researching and analyzing competitor’s digital product landing pages and other best in class digital product landing pages and creating associated recommendations that influence the digital product landing page roadmap.
• 5+ years’ monitoring and analyzing digital product landing page performance and making recommendations to improve digital performance that influence the digital product landing page roadmap.
• 5+ years’ creating multi-year roadmaps that cover planned creation of new digital product landing pages and optimizations to existing digital product landing pages.
• 5+ years’ experience planning and executing digital and/or IT projects.
• 2+ years’ experience recommending and implementing process improvements.
• 5+ plus MS Office (Excel, PowerPoint & Word).
• 2+ years of SEO experience
• Proactive / Self-Starter.
• Strong Critical Thinking Skills.
• Strong Analytical Skills.
• Highly Detail Oriented.
• Strong Presenter.
• Self-starter / Proactive.

EEO Employer

Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at [email protected] or 844-463-6178.